By  on April 24, 2018

Bloomingdale’s is putting working mothers on a pedestal as it redoubles its Mother’s Day efforts to capitalize on National Retail Federation’s assertion that this will be a near-record year, with $23.1 billion in projected sales. The NRF and Prosper Insights & Analytics said an average of $180 per person will be spent on gifts for mom.

Mombosses, the theme of Bloomingdale’s multiplatform effort highlights working mothers in high-profile careers — they’re featured in a catalogue and in the windows of the 59th Street flagship in Manhattan. Among the women featured are Jessie Randall, founder and creative director of Loeffler Randall; Emma Grede, cofounder with Khloé Kardashian of size-inclusive apparel brand Good American, and Temple St. Clair, founder of the eponymous jewelry brand. Each woman shares her personal style and recalls her favorite Mother’s Day gifts.

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