Henry Sands Brooks taps his sons to help with his business. Henry Jr., the eldest, takes the helm when his father dies later that year.
H. & D.H. Brooks & Co. introduces ready-made clothing to help pioneers of the California Gold Rush who were unable to wait on a tailor.
Younger brothers Daniel, John, Elisha and Edward assume leadership from Henry Jr., and change the firm’s name to Brooks Brothers. They also adopt The Golden Fleece symbol as the company’s trademark.
Once the Civil War is over, Brooks Brothers renews its commitment to sourcing English and Scottish saxonies, flannels and worsteds.
Brooks Brothers opens a seasonal branch in Newport, R.I., to cater to those who can’t make the trip to New York.
After Grand Central Terminal is completed, Brooks Brothers relocates to 346 Madison Avenue, its present flagship location.
Brooks Brothers supplies troops with uniforms and supplies for the First World War.
From the Great Crash through the Great Depression, Brooks Brothers is able to extend credit to those in need, and every account is settled in full eventually.
Winthrop Holley Brooks sells the company his great-great grandfather founded 128 years earlier to Washington, D. C.-based Julius Garfinckel and Company. John C. Wood is installed as the company’s president and remains so for over 20 years. The company operated within a retail conglomerate named Garfinckel, Brooks Brothers, Miller & Rhoads Inc.
Brooks Brothers introduces a pink shirt just for women that is featured in Vogue.
Allied Stores purchases Garfinckel, Brooks Brothers, Miller & Rhoads Inc.
Robert Campeau, a Canadian real estate developer, purchases Allied and sells Brooks Brothers to the U.K. retailer Marks & Spencer, beginning more than a decade of struggles for the famed American retailer.
Brooks Brothers launches the Brooksease Shirt, which it calls the ultimate travel shirt. It’s the first 100 percent cotton, non-iron shirt.
Brooks Brothers launches brooksbrothers.com.
In 2001, Brooks Brothers finds a white knight when Italian billionaire businessman Claudio Del Vecchio — son of Luxottica founder Leonardo Del Vecchio and chief executive officer of Retail Brand Alliance — buys the retailer from M&S for $225 million.
Brooks Brothers partners with Thom Browne to launch Black Fleece by Brooks Brothers, a more fashion-forward take on the brand’s traditional line.
The retailer shutters the Black Fleece line and parts ways with Thom Browne.
Brooks Brothers celebrates its 200th anniversary.