Younger, much-sought-after shoppers are sending retailers into a tailspin with their purported habit of spending more on “experiences” rather than “things,” but the trend might be little more than an acceptance of the economic hand they’ve been dealt.
Yes, consumers born between the early Eighties and the early Nineties (aka Millennials) spend more money on groceries than apparel. Yes, they like to eat at restaurants and yes, they’re more health-conscious. Where would SoulCycle be without them?
Exclusive: @tommyhilfiger has tapped 22-year-old actress @zendaya to be his newest collaborator and together they will launch a see-now-buy-now collection in February. Speaking to WWD about the project, the Spider-Man actress said: “Fashion is more than just wearing cool clothes. It’s a way to celebrate self-expression and individuality, which is extremely empowering. This is why I am proud to partner with Tommy Hilfiger.” Tap the link in bio for the full scoop. #TommyXZendaya #wwdfashion
Fashion is facing a blistering pace of technology, a complex economic backdrop, and shifting social mores, priorities, and lifestyles. WWD's annual CEO summit on Oct. 30 and 31, will be the meeting place for some of the sharpest minds in the business who will address how these forces affect a consumer. Speakers this year include Antoine Arnault, Virgil Abloh, Gabriela Hearst, and Olivier Rousteing. Tap the link in our bio to find out more. #wwdceosummit