By  on December 4, 2017

Younger, much-sought-after shoppers are sending retailers into a tailspin with their purported habit of spending more on “experiences” rather than “things,” but the trend might be little more than an acceptance of the economic hand they’ve been dealt.   

Yes, consumers born between the early Eighties and the early Nineties (aka Millennials) spend more money on groceries than apparel. Yes, they like to eat at restaurants and yes, they’re more health-conscious. Where would SoulCycle be without them?

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