NEW YORK — Target Corp. chairman and chief executive officer Brian Cornell on Thursday sat beneath an I [Heart] Herald Square sign at the retailer’s new flexible format store that’s opening today [Friday] at 112 West 34th Street here. “Think of the historical significance,” he said of the location. “It’s really much more symbolic about where we’re headed as a company. It represents the future of Target.”
Flexible format stores also bowed this week in Bensonhurst and Fulton Street, Brooklyn; Port Washington, N.Y.; Los Angeles’ Mission Hills and Glassell Park neighborhoods; Orange County; Lakeview Ashland, Oak Park and Skokie, Ill.; Minneapolis, and Philadelphia, where there are plans for three more units in 2018 and 2019. A Target store was unveiled in Honolulu, and Cornell said a rare a full-size unit will open in Vermont in fall 2018 — the first in the state.
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Photographed by Kuba Dabrowski/WWD
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