By  on October 13, 2019

Lisa Versacio seems to understand what young women want. Sensing that Millennials were craving femininity in their furniture, Versacio in 2002 founded West Elm with a midcentury modern vibe and an added touch of elegance. She then nailed for Restoration Hardware a similar cohort with fashion home brand Brocade Home, and subsequently launched global brand development company LVNY Studio.

C’est Beau 1872, Versacio’s latest and most ambitious project, is aimed at 18- to 25-year-old consumers and was inspired by her athletic nieces and their fellow soccer-playing friends. Dedicated to the fashion, jewelry, beauty, home and gift categories, C’est Beau is a digital and physical retail double-play.

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