By  on December 16, 2019

PARIS — Chanel and Farfetch are finally ready to roll out their “boutique of tomorrow.”

Almost two years after announcing an exclusive long-term tie-up, the French fashion house and the luxury e-commerce platform have unveiled the first results of their pilot digital innovation project at 19 Rue Cambon, Chanel’s largest store in Paris, as they prepare to share the technology with other boutiques in the French capital.

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