By  on March 31, 2015

Chanel, long a holdout in the rush to offer shopping by device, will soon launch e-commerce. The move could come as early as fourth-quarter 2016, according to Bruno Pavlovsky, Chanel’s president of fashion. In addition, three of the Métiers d’Art companies, owned by Chanel under its Paraffection subsidiary, will launch e-commerce by the end of this year.

This story first appeared in the April 1, 2015 issue of WWD. Subscribe Today.

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