For its July shipment, Club Monaco delivers “a Sixties feeling, very naïve and simple, but never literal. It’s more the essence of it, not verbatim,” said Caroline Belhumeur, the brand’s senior vice president of women’s design.
This story first appeared in the February 15, 2011 issue of WWD. Subscribe Today.
In August and September, “there’s a little more modern, BoHo feeling, and again it’s never verbatim,” she said. In August, the palette turns autumnal with brown and rust colors, but the fabrics remain lightweight, with easy pleated dresses shown with trenches, and pencil skirts with leather pockets. For September, the collection takes a reddish brown turn, with midiskirts in chiffon shown with granddad sweaters, brick-colored culottes, fur-trim cropped jackets, boxy T-shirts in burned-out satin, oversize boyfriend striped sweaters with skinny legged jeans, and a sexy skirt paired with a cool leather bomber jacket.
Club Monaco’s men’s wear has an interesting take on suburban prep. “I will play with the proportions to make it more artful,” explained Tim Farah, vice president of men’s design and technical. July’s highlights include deconstructed, shorter blazers; slimmer chinos; slim fit Oxford shirts, and polos with trims on sleeves and collars and long drop tails. The collection also offers tailored suits in English or Italian fabrics with narrow lapels, slender legs, barrel cuffs, and shortened back lengths. The August shipment features Indian madras in deeper saturated colors, ripped chinos, chore jackets in denim and heavy cotton twill that can be worn as a blazer or just a jacket. The September group includes an eclectic mix of sweaters in ribbed wool, waffle mohair and bouclé; five-pocket corduroy pants; suede jean jackets, and unconstructed boiled wool blazers.
“The deconstructed blazer is a really important item. It makes a guy feel more special. It dresses him up but it’s still more casual,” Farah said.