By  on March 29, 2016

Seeking to spare parents the trials and tribulations of shopping with their young children, a group of entrepreneurs and investors with roots in fashion and technology have launched Kidbox.

The company is a children’s wear business that Haim Dabah, acting chief executive officer and partner in Kidbox and a well-known pioneer in brand-building and apparel manufacturing, says is based on convenience and “push commerce.” That involves an advanced machine-learning algorithm making data-driven decisions or predictions which help stylists to handpick items and create customized assortments. These selections then get shipped to families so clothes are discovered and tried on at home. The hassles of shopping stores and the ordeal of a fitting room are avoided.

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