By  on November 22, 2019

Karen Murray is at the point in her career where she can indulge her passions. And she’s done just that by purchasing Fivestory, the luxury women’s fashion store on New York’s Upper East Side.

In a surprise move, the former chief executive officer of Sequential Brands Group revealed that after a chance meeting with Fivestory’s co-owner, Claire Olshan, she decided to leave the corporate world and rework the specialty store into an experiential, curated concept with an updated business model intended to address how women shop today. That will include a continued focus on emerging brands as well as exclusives and a new iteration of couture rental.

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