LIVE AT TAKASHIMAYA: Takashimaya, the specialty store that opened last year on New York’s Fifth Avenue, is shining the spotlight on accessories with a series of designer appearances that began this month and will continue through May 14.
Included are jewelry designers Rolando Negoita, Jessica Rose, Michael Dawkins and newcomer Barbara Yeh, and London milliner Marina Killery.
This is the store’s first foray into such a program, according to Corky Tyler, senior vice president and general merchandise manager.
“What we want to convey with this series is that we are continually supporting young artists,” Tyler said. “It’s an approach that’s integral not just to our accessories department, but to our company as a whole.”
BRAINSTORMING: Based on its success selling and promoting such items as Topsytail — a tool for styling hair — Accessory Resource Gallery, a New York sales representative, has added a division called Accessory Brainstorms.
Joan Lefkowitz, owner of the 10-year-old firm, said the new unit will focus on styling implements.
“After Topsytail, we had a lot of requests from inventors and manufacturers asking for help getting their products into the department and specialty store channels, and now we have an area dedicated to this,” Lefkowitz said.
The firm’s stable of items so far includes several hair styling gadgets — Hair Band-it, Barrette Buddies and Hairdini — as well as Aroolu, which wraps scarves into belts.
In addition to selling the products, Accessory Brainstorms advises manufacturers on product development, patent applications, packaging, pricing and marketing.
Lefkowitz said she plans to have no more than two dozen products by the end of the year because each item requires much more time to market than the average accessories line.