By  on February 19, 2019

Following disappointing retail sales for the 2018 holiday shopping season, analysts are now looking for other speed bumps that might impact total sales this year.

Fitch Ratings, which expects U.S. retail sales (excluding gas and car sales) to grow three to four percent this year, said in a report that “evolving shopping patterns” remain a notable challenge moving forward. The company said the best chance for growing the top line this year will be to have solid cash flow and a robust, channel agnostic strategy.

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