By  on August 11, 2019

Foot Locker is meeting sneaker heads on their own turf and their own terms.

The retailer on Saturday opened a 9,000-square-foot community-based Power Store at 605 West 181st Street in Manhattan’s Washington Heights neighborhood. Foot Locker is hoping the store, with its hyper-local focus — including a mural of landmarks above the facade, and neighborhood references incorporated into the decor inside — becomes a hub for sneaker culture, art, music and sports, while building a community of like-minded fans.

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