By  on April 24, 2015

The battle for consumer loyalty is being waged over shipping and delivery.

Shoppers are demanding faster, more flexible and lower cost — or better yet, free — delivery options for their online purchases. The choices range from buying online and picking up in a store to same-day delivery of packages to homes or hotel rooms. While some retailers are lowering the purchase threshold for free delivery, others are eliminating the charge altogether. The question of whether fast is fast enough is a moving target.

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