By  on December 15, 2017

Goop just made a number of executive hires and promotions, amid projections the lifestyle brand founded by Gwyneth Paltrow is on track to about triple revenue this year.

The company declined through a spokesperson to specify its actual revenue figures. However, the spokesperson said about half of this year’s retail sales was generated by Goop-branded product, making the hiring of Shaun Kearney as senior vice president of fashion, a strategic move as the company seeks to grow the Goop product lineup.

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