Jeremy Scott sat in a “green room” on the fourth floor of Bloomingdale’s 59th Street flagship on Tuesday night waiting for his fans to arrive. It was a disparate group that included fashion students, with some wearing baseball caps with the rims turned up like Scott’s that said “Normal,” young Japanese consumers and a daughter with her mom in tow.
Scott’s friend, model Soo Joo Park, was in the house to DJ the event, which was being held to celebrate the designer’s exclusive pop-up shop featuring his fall 2016 collection. “She’s debuting her DJ set,” Scott said. “I’ve known her for six years and worked with her from the very beginning. She’s a cool girl with a cool personality. She’s turned modeling on its ear — she’s a blond Asian — and now she has a L’Oréal contract, which used to be more out of reach.”
A grouping of mannequins was dressed in Scott’s designs, including a black Space print dress with cartoon artwork; skirt covered with multicolored Smarties-like discs; guitar dress; black moto jacket and fringed skirt, and colorblock overall dress. Copies of his book, “Jeremy Scott,” which was published in 2014 by Rizzoli, were available for purchase.
The designer discussed “see-now-buy-now,” saying that he was one of the first designers to embrace the concept with his maiden collection for Moschino after being named in 2013 as the brand’s creative director. The looks were available the next morning online and at several department stores and boutiques. “I was one of the instigators of it,” he claimed. “People want fashion sooner rather than later, especially with all the access to imagery and content.”
Not surprisingly, Scott has strong views about politics. The presidential election is tinged with sexism and Hillary Clinton is being held to a double standard, he said. “It’s a circus,” Scott added. “A lot of men are afraid of letting a woman be in charge of the country, and many women were raised to believe that a man is going to take care of them. That’s not been looked at or discussed. It’s really tilted. The feelings [toward Clinton] are deplorable.”
Having a presence for his signature collection at Bloomingdale’s is a milestone for Scott, who called it, “a stamp of approval. Bloomingdale’s is one of the great department store brands. I think I’ll bring a new customer to Bloomingdale’s.”
Scott was hard to pin down when asked about his inspiration. “I express myself through fashion,” he said. “That’s my medium. I’m like a vessel — it’s the divinity of being open and receiving ideas. I fuse things and make unexpected combinations. It’s my gift.”
Brooke Jaffe, Bloomingdale’s operating vice president of fashion direction for ready-to-wear, agreed. “What’s so great is that Jeremy brings whimsy to fashion. The line has a range [of looks] so there’s something for everybody under the umbrella of being fun. It will excite our existing customer and he has a following. Fashion doesn’t always have to be so serious.”
Case in point: Jaffe was wearing one of Scott’s Moschino designs, a dress with trompe l’oeil lace slip detail on the bodice. “People thought I layered a slip over a T-shirt over a dress,” Jaffe said.