Steve Kornajcik, a veteran marketing executive at the Neiman Marcus Group, is leaving the Dallas-based luxury retailer on Oct. 8 in the wake of the reorganization of the marketing team last year.
Kornajcik joined Neiman’s 14 years ago as senior vice president of marketing and creative services for the Neiman Marcus stores. Eighteen months ago, he became senior vice president of creative services for the Neiman Marcus Group, and three months ago, became senior vice president of multichannel branding, Neiman Marcus Group Services.
“I don’t know whether I will be replaced,” Kornajcik told WWD on Tuesday. “Neiman’s has a lot of strong talent in marketing.” In July 2009, Neiman’s named Wanda Gierhart chief marketing officer for the Neiman Marcus Group, which includes the Neiman Marcus stores, Bergdorf Goodman and Neiman Marcus Direct. She is responsible for marketing, market research, advertising, sales promotion and customer insight activities for the divisions.
Asked if it was his decision to leave the company, Kornajcik replied: “Yes, yes. It’s time for me to move on. I am working on a new opportunity that I think will be a significant next step in my career. I’m not announcing anything at this point, but I will very shortly, absolutely. Essentially, I’ve had two jobs my entire life. I was at Macy’s for 17 years and here for almost 14.”
Kornajcik is leaving Neiman Marcus two days after Burt Tansky, chairman and chief executive of NMG, retires, though Kornajcik said the timing was coincidental and his departure was unrelated to the change in regime, with Karen Katz succeeding Tansky as president and ceo. “This is not related to Burt leaving,” Kornajcik said.
At Neiman’s, Kornajcik was instrumental in a range of strategies, including Neiman’s 90th- and 100th-anniversary celebrations; Festa D’Italia, a large Italian promotion in 1999; the In-Circle loyalty program; Neiman’s fashion magazine called The Book; customer relationship management [CRM]; advertising, and building up neimanmarcus.com. Before joining Neiman’s, Kornajcik was senior vice president of creative services at Macy’s. Earlier, he held visual merchandising and store design jobs at Macy’s.