By  on July 28, 2015

Federica Marchionni aims to push Lands’ End all-American style up a notch and take it global.

The chic former Dolce & Gabbana executive, who was named Lands’ End’s president and chief executive officer last February, has been getting her bearings and developing her master plan to turn around the company. From a marketing perspective, Marchionni’s arrival will be felt by the fall, with significant merchandising changes becoming more evident next year.

To continue reading this article...

load comments
blog comments powered by Disqus