By  on June 6, 2018

Since its move to Fifth Avenue in 1928, Lord & Taylor long maintained a presence in the hearts and minds of New Yorkers as a beloved shopping destination, in particular where mothers and daughters would buy their special occasion dresses and savor the moment over lunch in the store’s Birdcage or Soup Bar. The Christmas windows have always been one of the city’s main holiday attractions, showcasing fairy tales, Americana and animated animals, and less commercial than uptown competitors.

Steeped in tradition, Lord & Taylor was the first department store to concentrate on emerging American designers, and since 1980, the flagship has played the “Star-Spangled Banner” every morning as the doors swung open.

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