The days of taking blurry sunglass selfies at the department store accessories counter might soon be in the rearview mirror.
This week, Neiman Marcus locations in San Francisco and Palo Alto, Calif., welcome Sunglass Memory Mirrors. The “mirror,” which is really a digital screen equipped with a special camera, records images and videos of the customer, letting them compare side-by-side images of them wearing sunglasses. The customer can share them on social media or by e-mail, or save them to access later. The screen looks like a large mirror on the counter, and the interaction is comparable to taking a photo with a smartphone or sharing a filtered video on Snapchat.
“I’m looking forward to jumping into the creative process and exploring fashion through a different lens,” said actor Michael B. Jordan exclusively to WWD about becoming the first face of @coach ‘s men’s business. Not only will the actor appear in its global ad campaigns, but he will also create a capsule with designer Stuart Vevers. Tap the link in our bio to learn more. #wwdfashion
“The name of the show is GP — giant pockets,” said Karl Lagerfeld pre-show, in his backstage meeting room at @Fendi to Bridget Foley. @Bellahadid was one of the many famous faces who graced the catwalk including @Gigihadid, @Adwoaaboah, and yes, even @Kendalljenner. #wwdfashion
Photographed by Kuba Dabrowski/WWD
“We are obsessed with Fendi and we want to share this obsession,” said CEO Serge Brunschwig to WWD. @Fendi will be releasing a new capsule collection Oct. 16 centered around the Fendi/Fila logo created by Instagram artist @Hey_reilly. Further proving the logo trend isn’t going anywhere. Link in our bio for more details. #wwdfashion