Mary McGreevy has been named vice president and general manager of the Neiman Marcus flagship scheduled to open in Hudson Yards in March.
McGreevy joins Neiman Marcus from Bloomingdale’s where she spent nearly 15 years, beginning in the merchant executive development program. She held several roles at different Bloomingdale’s locations and, most recently, served as vice president and general manager at Bloomingdale’s SoHo.
Considering the high profile and high expectations associated with the location — Hudson Yards is Neiman’s first store in the city — McGreevy has her work cut out for. Her experience in the New York market will be instrumental in driving the success of the flagship.
McGreevy will be responsible for the opening of the flagship and over the next six months she will hire and train the store’s 250-associate team. She will also focus on building the customer base. Neiman’s hopes to draw from the metropolitan area as well as drawing tourists.
“Mary is a performance-driven leader with laser-sharp focus on the customer,” said Geoffroy van Raemdonck, chief executive officer of the Neiman Marcus Group. “Her experience with launching new technology initiatives makes her the ideal candidate to contribute to our test-and-learn agendas as we redefine and transform both personalized in-store and customized digital shopping experiences. With her proven track record of success, commitment to excellence and knowledge of the Manhattan market, she will be instrumental as we drive growth and attract customers to our new Hudson Yards store. “
The Neiman Marcus Hudson Yards, the 43rd location for the chain, “will include three levels of the world’s finest fashion, boast unique experiences and merchandise concepts envisioned by the Neiman Marcus Innovation Lab, and offer a number of personalized services and quintessential Neiman Marcus dining options. Both new and famous works of art from Stanley Marcus’ private collection will fill the nearly 190,000-square-foot space.”