By  on August 30, 2017

The mass merchant trumps other retailers when it comes to the back-to-school shopping season.

Moreover, the b-t-s shopping season doesn’t end when school starts. According to data from the NPD Group Inc.’s receipt mining service Checkout Tracking for receipts from July through September 2016, shoppers made an average of 16 trips to purchase related b-t-s- or back-to-college products. The average spend over the course of those 16 visits was $492 on merchandise that includes apparel, footwear, office supplies, technology, sports equipment, appliances, housewares and home textiles.

To continue reading this article...

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus