By  on January 12, 2019

In better spirits than recent years, tens of thousands of retailers, tech firms, vendors, industry analysts and consultants will descend on New York’s Jacob K. Javits Convention Center for the annual NRF 2019: Retail’s Big Show, this Sunday through Tuesday.

As holiday retail sales results trickle in, somewhat under expectations in certain cases but still positive for the most part, the mood for the convention is bright. The economy is strong. Unemployment is low. Consumer confidence is holding up and retailers are adapting to changing shopping patterns with investments in technology and innovations.

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