J.C. Penney Co. Inc. posted a 3.4 percent comparable-store sales increase for the nine-week holiday period ending Dec. 30, lifted mostly by the home, beauty and fine jewelry departments.
Penney’s will report earnings results for the fourth quarter of 2017 and its outlook for 2018 on March 2.
“We are very encouraged with our overall comp-sales performance during the holiday season, which was led by home, beauty and fine jewelry. Additionally, our apparel categories continue to demonstrate improved comp performance, particularly in women’s and kids,” said Marvin Ellison, chairman and chief executive officer.
“We are also pleased by our e-commerce business that continues to outpace prior-year results with double-digit sales growth, largely driven by sought-after gifting categories such as fine jewelry, home decor and luggage, toys, boots and athletic footwear,” Ellison said. “Our ability to execute e-commerce fulfillment from 100 percent of our bricks-and-mortar stores helped fuel the growth in e-commerce for the holiday season. We remain confident that our strategic initiatives are taking hold and resonating with customers.”