By  on March 12, 2018

LONDON — Self-Portrait is preparing to lay down roots in London with its first flagship set to open on Albemarle Street in Mayfair later this month.

Han Chong, the London-based, Malaysian-born designer behind the contemporary label that’s known for its guipure lace dresses and hand-cut embroidery, will open the flagship on March 22 as part of a larger retail strategy.

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