By  on November 21, 2017

Flashy works at retail, especially on the Las Vegas Strip.

Take the luxury shopping center the Shops at Crystals, with its all-luxury tenant roster, as an example of where traditional marketing efforts just won’t do. To that end, the Shops at Crystals, Mikimoto and the Nevada Ballet Theatre have linked to put together a $50,000 gift package that includes a limited-edition Mikimoto pearl necklace, dinner at the retail center and box seating for eight to see “The Nutcracker” at the Smith Center for the Performing Arts, among other perks.

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