By  on September 6, 2018

NEW YORK — As a focal point of Manhattan’s burgeoning Seaport District, 10 Corso Como, opening Friday, embodies the retail aspirations of developer Howard Hughes Corp. for the 300-year-old neighborhood reimagined as a hub for fashion, food, entertainment and culture.

Founded 28 years ago in Milan by Carla Sozzani, 10 Corso Como’s inaugural 28,000-square-foot U.S. store represents the breadth of her imagination and longtime collaboration with Kris Ruhs, the artist responsible for the flagship’s charmingly edgy graphics that appear on nearly every surface, including hundreds of ceiling lights, a glass wall with blue circles the color of the sea, in deference to the location, and a decorative backlit panel of wall art with messages written in 10 Corso Como icons such as: [heart] to [eye] u.

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