By  on April 28, 2017

LONDON — Talitha, the London-based brand known for its bohemian holiday wear, is making its first foray into brick-and-mortar retail with an experiential concept space in Notting Hill. The space brings together fashion and lifestyle and aims to capture the brand’s colorful, globe-trotting spirit.

“It’s the Talitha woman in her world,” said cofounder Kim Hersov, referring to the intimate space that’s been designed to look more like a bedroom than a traditional retail store. Scattered among the clothing rails are one-off antique chairs, rusty shelves filled with hand-woven baskets, photo frames and candles, all of which are for sale alongside the clothing. The centerpiece is a plush double bed with a dark wooden frame and brightly colored satin pillows.

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