By  on July 18, 2011

Target is partnering with Gwen Stefani to give babies, children and tweens an affordable taste of Stefani’s Japanese anime-inspired sensibility with Harajuku Mini. The brand, which will be introduced in Target stores and on target.com in November, with additional deliveries planned, is a takeoff of Stefani’s successful Harajuku Lovers young contemporary apparel and accessories collection and Harajuku Lovers fragrance.

This story first appeared in the July 18, 2011 issue of WWD. Subscribe Today.

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