Online marketplace Tictail went from selling one merchant on its platform in May 2012, cofounder and chief executive officer Carl Waldekranz’s mother’s porcelain company By Mutti, to selling 100,000 — without spending a dollar in acquisition marketing.
“We grew completely organically. We went from one to 10,000 stores in 10 months,” Waldekranz said. “The way we grew is that people who use the product really love it and share it with their friends. It just spread through word of mouth.”
Penelope Cruz wows in a strapless white @chanelofficial feather dress. She is nominated for Best Movie/Limited Series Supporting Actress for The Assassination of Gianni Versace: American Crime Story. #Emmys
Take a peek into Gucci's new Instagram account (@guccibeauty), which is guided by Creative Director Alessandro Michele’s vision of beauty. In typical Gucci fashion, the account already features a series of artworks spanning across history, ethnicity, culture and geography. It will showcase and promote its new cosmetic launches and fragrances as well as looks from the fashion shows and special collaborations with artists and talents. #wwdbeauty
Photographed by @delphachardphotos