By  on April 25, 2017

LONDON — Personal relationships, customization — of merchandise and data — and a sense of community are key to a thriving business, according to retailers speaking at the WWD Retail 20/20 forum that took place at Ham Yard Hotel here on Tuesday.

Retail may be in flux, but innovative approaches to reading data, a rapid response to customers’ needs and tailor-making retail environments — and software — to capture shoppers’ attention is critical in an increasingly crowded and competitive environment.

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