Men’s wear has been gaining ever-greater momentum over the past several years as the male shopper embraces fashion and the silhouette changes that have transformed the business. Rapid change is occurring in everything from the traditional tailored clothing world to the exploding culture of street athleticism. That means designers, brands and retailers need to be more cognizant of crafting their message and how they go about presenting it.
To learn how to help them navigate these waters, top executives within the men’s world will converge on the Asia Society in New York on March 26 for the WWD Men’s Wear Summit.
The theme of this year’s event is “The New Dimension,” a fitting description for the speakers who will assess, discuss and offer insights into the challenges and opportunities in today’s marketplace.
Among the topics that will be covered are the explosion of street athleticism powered by culture and community; how made-to-measure and lifestyle branding are re-making tailored clothing; how retailers are reinvesting in their men’s businesses; the influence of storytelling on in-store and online merchandising, and what’s ahead.
Confirmed speakers will offer a worldwide perspective and will include Massimo Caronna, U.S. president for Italy’s Brunello Cucinelli; Richard Cohen, chief executive officer of Hong Kong-based Trinity Ltd.; Giovanni Mannucci, ceo and president of Boglioli, and the duo of Alexandre Mattiussi, founder and president of Ami Alexandre Mattiussi, who will be joined by ceo Nicolas Santi-Weil.
The designer community will also be well represented with Italo Zucchelli, men’s creative director of Calvin Klein Collection; Todd Snyder, founder of his eponymous label, and Stuart Vevers, executive creative director of Coach Inc., all on the speaking roster.
Thomas Ott, senior vice president and general merchandise manager of men’s, gifts and home for Saks Fifth Avenue, will offer the retail perspective, and George Zimmer, the founder and former ceo of the Men’s Wearhouse, will reveal details on his new venture during his presentation at the event.
Felix del Toro, senior vice president of men’s for Lululemon Athletica, and Greg Petro, president and ceo of First Insight Inc., will round out the program.
For further information, contact Kim Mancuso at email@example.com or 646-356-4722.