Technology

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Technology

The Michael Kors smartwatch.

Undecided on Wearables: Too Expensive and Nerdy in a Good Way

A survey by research firm Colloquy found that consumers are all over the map with wearable tech.

Pebble smartwatchs

Pebble Lays Off 25 Percent of Staff

Pebble is the latest wearable technology company to endure growing pains, confirming Thursday afternoon that 40 employees, or 25 percent of the staff, were let go.

Chanel RTW Fall 2016

SxSW 2016: Using Google Data to Predict Fashion Trends

Experts shared where “big data” belongs in fashion, and how crunching the numbers can reveal what shoppers might want.

Greats' Web site at greatsbrand.com

Venture Capitalists: E-commerce Funding to Tighten

Fashion’s digital start-ups are going to have more trouble raising eye-popping sums of money from the suddenly cautious venture capital crowd.

Healey Cypher, co-founder and ceo of Oak Labs.

SxSW 2016: Using Tech to Improve the Fitting Room, Online and Off

From smart dressing rooms in-store to virtual fitting rooms online, there are various approaches to improving the try-on experience.

SxSW 2016: Is There an ROI on Culture?

Elle’s Robbie Myers hosted a talk exploring the culture of retail and tech.

Google Cardboard is a virtual reality headset that works with a smartphone.

SxSW 2016: Why Virtual Reality and Fashion Make Sense

What would happen if Karl Lagerfeld designed a virtual reality headset, and other musings on the its impact on fashion.

SxSW Seen Exploring Trends in Personalization and Virtual Reality

With an increased attention on fashion and tech, SxSW panelists are expected to focus on the roles of personalization and virtual reality on the future of retail.

Federico Marchetti

Yoox Net-a-porter Group, IBM Partner on Software, Tech Development

Deal is aimed at enhancing customers’ omnichannel experience.