By  on May 17, 2019

PARIS — The winner of this year’s LMVH Moët Hennessy Louis Vuitton Innovation Award is looking to right-size shopping. The three-year-old start-up 3DLook has created technology that allows Internet shoppers to scan their body using a smartphone, matching consumers with apparel that fits.

“We have created unique technology that needs just two photos from a consumer, taken from a smartphone, to instantly measure and scan the consumer’s body in order to provide him with the most personalized size recommendation of apparel that will definitely fit him,” said cofounder Vadim Rogovskiy, clutching his award.

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