denim archroma

Archroma is showcasing new dyes and sustainability innovations at the Igatex Pakistan 2017 garment and textile event at the Karachi Expo Centre, which runs through April 29.

The Reinach, Switzerland-based company, which will be at Booth A-5-01 in Hall 5, said it is focusing on “solutions that combine performance, cost-optimization and responsible textile production.”

The firm’s innovations include Advanced Denim technology, which is based on “Denim-Ox” and “Pad/Sizing-Ox” dyeing processes. Archroma said it is designed to allow users to “reduce water consumption and wastewater by up to 92 percent, eliminate up to 63 percent of the usual cotton waste and save up to 30 percent in energy costs compared to traditional indigo processes.” The company said manufacturers using this technology saved about 700 million liters, or 184 million gallons, of water in one year alone.

Archroma is also showcasing its “Denisol Indigo 30 liq” solution, which the company said “brings indigo back to its roots by manufacturing the pre-reduced indigo solution at a ‘zero liquid discharge’ plant in Jamshoro.” The location of the plant creates stock that is locally available in the market, which Archroma said meets “the demands of customers without complicated logistics or unnecessary costs.” From a sustainability perspective, the zero liquid discharge facility cuts use of energy and water while manufacturing waste is converted in a sludge. And less indigo is required “to achieve the same color depth,” the company noted.

The company is also showing its EarthColors line at the event, which is a “new range of dyes” the firm created from various agricultural waste. This includes almond shells and rosemary leaves as well as saw palmetto and other materials. “They can be used to provide rich red, brown and green colors to denim and casualwear,” Archroma said. “The information about the individual batches of color and the garments production route is available to brand owners to be put on hangtags to be attached to each item of clothing and accessed using near-field communications, a sophisticated and consumer-friendly technology incorporated into smartphones.”

The line meets a growing demand by consumers who seek sustainably made products, and who want to know how products are made.

Regarding performance requirements of the market, the company said it is offering SmartRepel Hydro, which supports the increasing “adoption of eco-advanced materials and production processes by textile producers and brand owners.” This solution is designed to keep cotton and other textiles dry. “The unique technology offers exceptional, durable water repellency and is not based on fluorine,” the company said, adding that it also “produces a soft hand feel and outstanding breathability.”

The firm is spotlighting its Inkpresso product, which was created in partnership with InkSitu, another Swiss company. This product was introduced in 2015, and Archroma said it believes this solution “will mark a turnaround in the textile digital printing market” by offering improved “production flexibility, no shelf-life problems, a larger color spectrum and the possibility of an individual coloristic fingerprint.”


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