By  on March 11, 2018

Tech talk capped off the final day of WWD’s Style Lounge at the SXSW conference and festival this weekend, thanks to a Sunday segment titled “Curating Fashion Through Data.”

Style Lounge delved into an array of topics, ranging from brand storytelling and micro-influencers to augmented reality and the intersection between fashion, sports and technology. Following “The Journey of the Gen Z Shopper,” which shed light on young consumers and their focus on social issues, the closing session challenged attendees to consider their approach to data.

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