Lectra's new solutions aim to empower design and product development teams.

In a complex retail environment, effective teamwork with quick turnaround results is undeniably an integral component of successful business operations.

Fittingly, Lectra — a fashion and apparel technology company providing solutions for each stage of the product lifecycle — has revealed new offerings geared specifically to “power up” design and product development teams. These additions will empower fashion companies to “affront tighter deadlines” and “manage wider product mixes with speed and serenity,” as one spokesperson for the technology firm described.

The solutions, Lectra Connected Design and Lectra Connected Development aim to deliver “collaborative environments that integrate business applications to aggregate, standardize and store data from all design and product development stages,” said the spokesperson.

What’s more, the spokesperson added that these solutions allow for “criteria-based searches, inciting users to capitalize on data links, and providing them with innovative tools and services to speed up their processes.”

The Lectra Connected Design offering specifically intends to provide design teams with a “connected environment” by giving users a platform and “the visibility needed to streamline, automate and monitor the entire design process to ensure that they remain creative under severe time constraints,” the spokesperson explained.

Meanwhile, the Lectra Connected Development solution connects patternmakers, technical design teams, managers, cost and margin specialists, and more via data. With a slew of mobile applications and more, the spokesperson explained that the resulting “automation of business processes” and “real-time communication” enable product development teams to avoid mistakes as well as supply the appropriate product quality and fit.

Céline Choussy Bedouet, chief marketing and communications officer at Lectra, shared her perspective. “We recognize first and foremost that today’s fashion industry professionals need to feel well equipped and at ease in order to perform well under tight deadlines,” she said.

Bedouet concluded that her team is not only confident that the introduction will help design and product development teams work faster, but also “more easily build quality” into the items they produce. “That way, [these team members] can reach their fullest potential as key contributors to their companies’ success,” she said.

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