By  on March 9, 2020

LONDON — Louis Vuitton and De Beers are among some of the first luxury brands to establish a presence on the newly introduced Shipinhao, WeChat’s answer to Instagram.

The all-in-one app that dominates 1.15 billion users’ daily lives began testing a new feature, found in the discover section, that lets users create and watch a feed of videos and photos in late January.

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