By  on April 20, 2018

Moving out of the red, and still flush with its last investment round, which netted $165 million from Apax Digital and Chow Tai Fook heir Adrian Chen, Moda Operandi is looking to the East for growth.“In the past, it was about sales and margins," said the company's chief executive officer Deborah Nicodemus. "Now it’s about profitability. Sales, margin and EBITDAs [earnings before interest, taxes, depreciation and amortization]."

The luxury e-commerce site had a presence during the recent Hong Kong Art Basel with a Style Suite at Upper House in Central Hong Kong, and is looking for permanent space for a consumer-facing showroom. "It's something we're currently working to secure," Nicodemus said. "We hope to have a physical showroom in the region within the next year to year-and-a-half."

Moda's overseas business grew 69 percent last year, and Asia represents 8 percent of that. Nicodemus said China, Singapore and Seoul are also on the short list for showroom locations, which is the company's version of stores.

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