Mens Lifestyle

Hackett has inked a deal to dress the drivers and wider Aston Martin F1 team for off-track engagements.

Mens Lifestyle

Hackett Revs Its Engines, Dresses Aston Martin’s New Formula One Team

The British men’s wear brand known for its collegiate style and tailored clothing has extended its longstanding partnership with Aston Martin, and will dress the F1 team in travel and office wear.

clock March 23, 2021Samantha Conti

Canada Goose x Rhude

Mens Lifestyle

How Brands Activated for the Nontraditional NBA All-Star Weekend

While some brands had launches prepared for this year, a few had to prepare for the annual game with a shorter lead time.

clock March 10, 2021Obi Anyanwu

James Whitner

Mens Lifestyle

James Whitner on ‘Product Swap’ Program, Kamala Harris, Retail Plans

James Whitner, owner and founder of The Whitaker Group, is using fashion as a platform to empower Black communities.

clock January 25, 2021Obi Anyanwu

Grant McNamara

Mens Lifestyle

Grant McNamara Has Created a Business Being a Concierge for Grooms

The Chicago-based stylist works with wedding parties to ensure every detail is addressed on their special day.

clock December 31, 2020Jean E. Palmieri

Neymar Jr. has inked a deal to promote Superdry organic cotton underwear and pyjamas.

Mens Lifestyle

Neymar Jr. Strips for Superdry, Inking Underwear, PJ Deal

The Brazilian soccer star’s global social media audience includes 143 million on Instagram alone. 

clock December 17, 2020Samantha Conti

A look from men's wear brand SMR Days.

Mens Lifestyle

Men’s Brand SMR Days Banks on Digital, D-to-c and Fantasies of Travel

The brand will unveil its e-commerce offer on Nov. 2, and also be sold on Mr Porter and Matchesfashion.

clock November 2, 2020Samantha Conti

State of Matter, sustainable men's, apparel, workwear, lifestyle, men's, innovation

Mens Lifestyle

EXCLUSIVE: State of Matter’s ‘Unconventional Innovation’ in Men’s Sustainable Apparel

Japanese manufacturer Itochu launches State of Matter, a sustainable men’s lifestyle apparel brand focused on comfort and performance.

clock September 3, 2020Kaley Roshitsh

Ben Sherman may soon be featured in gastropubs.

Mens Lifestyle

Ben Sherman Signs Deal to Open Branded Pubs, Scooter Cafés

The agreement with Brands Lab International will see the brand pop up in pubs, cafés and residences around the world.

clock September 2, 2020Jean E. Palmieri

Heron Preston, Gen.G

Mens Lifestyle

EXCLUSIVE: Heron Preston to Be Creative Adviser to E-sports Organization Gen.G

The designer serves as executive brand adviser, and will design products for Gen.G with the first being for the League of Legends season.

clock July 29, 2020Obi Anyanwu

A fashion face mask from Samuelsohn.

Mens Lifestyle

Samuelsohn, Hickey Create Medical Division for PPE Production

The company is creating medical gowns for the Canadian Department of Health and fashion masks for the public.

clock July 27, 2020Jean E. Palmieri

A look from Mavrans

Mens Lifestyle

Ones to Watch: Mavrans, a Sustainable Swim Brand

The Miami-based direct-to-consumer lifestyle and swim brand’s offering is entirely crafted from sustainable fabrics.

clock July 2, 2020Luis Campuzano

King C. Gillette

Mens Lifestyle

P&G Introduces Premium Heritage Grooming Line, King C. Gillette

The line designed for precision grooming and beard maintenance launched exclusively at Walgreens stores.

clock May 15, 2020Obi Anyanwu

The new ad for Richard James London.

Mens Lifestyle

Track Pants or Tailoring? Richard James Has the Answer

Some European brands are forging ahead with projects despite the lockdown. Among them is the London label that is launching a tailored street and sport collection.

clock May 1, 2020Samantha Conti

Air Max Day 2020

Mens Lifestyle

The Sneakers Are Still Dropping, but for How Long?

Halted production, delays and an indefinite lockdown raise concerns for sneaker brands and retailers.

clock April 3, 2020Obi Anyanwu

Orlebar Brown underwear collection

Mens Lifestyle

Orlebar Brown Launches Underwear

The new offering from the Chanel-owned lifestyle brand will be available at Orlebar Brown stores and the web site.

clock March 6, 2020Obi Anyanwu

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