The group is planning to spend up to 50 million pounds to replicate Acheson & Acheson across Europe and the U.S.
Backed by L Catterton, the executive wants to popularize the affordable luxury brand beyond France.
President Trump’s administration is considering more aggressive duties for $200 billion in Chinese imports.
The veteran merchant prince remains outspoken on, and stays close to, industry trends.
The business is expanding beyond sponges into makeup — more products are expected to debut in 2019.
Sales were 479 million pounds in the 13 weeks to June 30.