The beauty quotient was on high at Sunday night’s Grammys, with old Hollywood-style glamour. Finger waves and red lips superceded rock staples like glitter eye shadow and pink pompadours (funk godfather George Clinton and his mess of Crayola-colored dreadlocks notwithstanding).

Even Christina Aguilera traded in her nasty drag look for a Josephine Baker ’do and makeup to match her Twenties-inspired dress, while Gwen Stefani and Alicia Keyes also went with finger waves to dramatic effect.

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Those who opted to let their tresses run wilder turned the volume up — way up: Fergie of the Black Eyed Peas, Hilary Duff, Lil’ Kim and Sarah McLachlan proved iron-straight hair is passé. So did Beyoncé Knowles. During her crazy duet with Prince, she followed up the rest of the evening’s changes with an elegant, oversized updo with Swarovski crystals curling off her right brow and trickling down her forehead.

Makeup was generally tame, with an emphasis on blushed cheeks, though the beauty industry made a strong showing. Throughout the three-and-half hour broadcast, L’Oréal ran its Feria commercials featuring Knowles and the slogan, “It’s not just the color of your hair, it’s the color of your voice.”

Meanwhile, Nars cosmetics had a prominent corner in the Fetish clothing suite Friday at L’Ermitage in Beverly Hills — thanks to Nars fan Eve — and plenty of swag from the cosmetic company’s spring collection was stuffed into gift bags. “I’m very loyal to Nars,” said Eve, who designs the Fetish collection. “That’s probably why I won’t get around to starting my own makeup line.”

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