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“Giving back is the new putting out,” joked emcee Lily Tomlin Thursday afternoon at Variety’s second annual Power Of Women luncheon, which honored Amy Adams, Eva Mendes, Diane Lane, Jennifer Garner and Katie Holmes for their work with charitable organizations. “And if you come to enough of these things you will get enough moisturizer to last you a lifetime,” she added, referring to the swag bags that came courtesy of sponsors like L’Oreal Paris (who also made hefty donations on behalf of each actress’ chosen charity). This being a Hollywood event, the crowd was on its toes performance-wise.


John Malkovich, who introduced his “Secretariat” co-star Lane and her work with Heifer International, said “Wasn’t it Alfred Hitchcock who called actors cattle? It’s very apropos, although if you put us in a pasture we won’t do anything, we’ll just get residuals and royalties.” Mark Shriver, who introduced Garner and her work with his family’s Save the Children organization, recalled that when he told both his sister Maria and brother Bobby about his intro gig, he found out that he had been the third Shriver that Garner had called.


“Sorry I was your third choice,” he said. “Well, maybe next time you won’t be late for our conference calls,” jibed Garner.


“Clearly today is about gender inequality,” said director Adam Shankman, who, along with Malkovich, Josh Brolin, Mark Wahlberg and Kiefer Sutherland, was one of the few men present at the Beverly Hills Hotel ballroom. “So I’ll elect to be a woman today. And I want all the dresses the honorees are wearing because they are all so good.”

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