By Thursday night of Miami Art Week, traveling between Miami Beach and the Design District becomes a daunting, and lengthy, task. But Tiffany & Co. offered a compelling reason to brave the traffic and make the journey over to celebrate the brand’s first Miami holiday pop-up. Located near its permanent boutique, the two-story pop-up is a celebration of Andy Warhol, who worked for the brand in the ’50s and early ’60s; his archival designs feature in Tiffany’s holiday campaign. Hanging above a selection of high jewelry in the store is a neon-lit quote from Warhol: “More than anything people just want stars.”
There was plenty of star power in the store on Thursday. Guests including brand ambassador Hailey Bieber; Pharrell Williams — donning his custom 25-carat diamond Tiffany & Co. sunglasses; J Balvin; Dixie D’Amelio; Lori Harvey; Camila Coelho; Izabel Goulart, and Athena Calderone turned out for a cocktail celebration toasting the boutique’s debut on Friday, and Art Basel.
The pop-up features an assortment of jewelry from collections including Tiffany T, Elsa Peretti, HardWear, Jean Schlumberger and the all-gender Tiffany Lock. A Tiffany & Co. cafe will serve a selection of drinks and light bites.
The holiday pop-up will remain open through Jan. 31.