By  on June 18, 2019

Under Armour Inc. has tapped Red Bull executive Sean Eggert to become its senior vice president of global sports marketing.

Eggert, who had spent the past 11 years with the energy drink brand, will report to chief marketing officer Alessandro de Pestel. He succeeds Ryan Kuehl, who was reportedly terminated at the end of last year following an investigation into the department’s record of spending at events, nights out and gifts to athletes, according to The Wall Street Journal. Eggert’s role will be expanded as all dedicated sports marketers worldwide will now report to Eggert, according to an Under Armour spokesman.

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