Sharen Jester Turney, president and chief executive officer of Victoria’s Secret, accepted the annual HUG (Help Us Give) Award for the $5.6 billion lingerie retailer this month, and said a model search was under way for the firm’s next fashion show extravaganza.

This story first appeared in the November 16, 2009 issue of WWD. Subscribe Today.

The cocktail and dinner event at The Pierre hotel, which drew 200 industry executives and was sponsored by the Intimate Apparel Square Club, lauded Turney, Victoria’s Secret and its parent, Limited Brands Inc., for community service and programs that help empower women, protect the environment and fund charities. The event benefited the pediatric unit of the Howard A. Rusk Institute of Rehabilitative Medicine at NYU Langone Medical Center.

In accepting the HUG Award on Nov. 4, Turney said, “One of the things Victoria’s Secret really believes in is giving back to the global community. One of the things we do every year is devote over 12,000 hours of our time to community service.”

Turney said a “model search boot camp” was set up in five U.S. cities to find a new model for the Victoria’s Secret Fashion Show, which will be taped Nov. 19 at the 69th Regiment Armory in Manhattan and will air Dec. 1 on CBS.

“Over 5,000 women showed up at each city,” she said. “There are five finalists that people are voting for at, and the winner will walk down the runway,” she said. “We even staged a boot camp at Grand Central.”

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