The Warnaco Group has a new secret weapon in it’s intimate apparel portfolio: The Unbelievable UnWire bra by Warner’s which hits stores in February.
Focusing on proprietary technology that combines the support of an underwire with the comfort of a wire-free styling, the innovative new bra features a flexible patented “unwire” that can be twisted, washed, or crumpled, only to spring back to its original shape, said Les Hall, president of the Warner’s and Olga brands at Warnaco.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)