The move is part of a new identity for the overhauled show, which henceforth will alternate between Paris and another European destination.

Henry Stafford, Steve Battista and Matthew Maasdam have traded in sweats for jeans with the direct-to-consumer start-up.

Marco Agnolin joins the Italian company after seven years at Bershka, controlled by Spanish retail giant Inditex.

Formichetti joined Diesel in 2013 as the brand’s first artistic director.

The Nineties are still going strong, but experts also attribute a fresh, contemporary shift in the category to the social-media-native generation.

The Turkish textile mill will collaborate with emerging designer Tiziano Guardini on a sustainable denim collection to be presented during Milan Fashion Week in February.

The company expects Tommy Jeans to grow until 2020 in the high-double digits.

The line is made of either 100 percent recycled materials, deadstock fabrics or sustainably sourced fibers.

The denim company tapped Hypemaker to help with the launch of its new military-inspired collection.

Rag & Bone will accept denim jeans from any brand and in exchange will provide a 20 percent discount on the purchase of full-price jeans.

The Nineties influenced Belgians Filles à Papa and Angelenos Jean Atelier, while innovation was key for MYR and Closed x François Girbaud.

The premium denim label has integrated Fitcode into its online shop.

For spring, designers took denim looks back to the Nineties and back to the Canadian tuxedo.

Brama works with a network of 1,000 retailers in Europe and the Middle East and also distributes labels including J Brand, Norma Kamali and Opening Ceremony.

Yuji Honzawa aims to win over American customers with his brand Red Card’s “premium Japan denim.”