By  on May 15, 2018

MILAN — Vilebrequin, the French brand famous for its colorful swimwear pieces infused with a playful touch, is gearing up to expand its offering by launching a denim line.

The French company has inked a multiyear licensing agreement with Italy’s Giada SpA for the production and distribution of the denim collection in Europe, North America, the Middle East, Japan and Korea. The first collection for men and women is to debut at retail in spring 2019.

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