Appeared In
Special Issue
Men'sWeek issue 06/16/2011

• B.D. Baggies presented its new shop-in-shop store concept, due to be rolled out worldwide. Inspired by a laundry room, merchandising props include garment-filled laundry bins, industrial clothing racks and wire hangers with logoed cotton sheaths.
• Denim maker G-Star unveiled an extensive hat collection, with 12 new models ranging from urban chic to rugged outback. In addition, it unveiled a furniture collaboration between G-Star Raw and Swiss furniture maker Vitra — a project aimed at reinterpreting classic models by French modernist designer, Jean Prouvé. “Crossover gives us the opportunity to work with brands we admire and allows us to demonstrate our tastes,” G-Star chief marketing officer Joris Aperghis said. G-Star, which currently has about 300 monobrand franchises worldwide, hopes to reach 750 by 2015.
• For its third collection under Enzo Fusco, C.P. Company presented a limited edition Goggle “Reverso” Jacket, released in conjunction with the 1931 Reverso watch presented by Jaeger-LeCoultre. The coat features a protective watch porthole on the left sleeve. Only 500 models of the coat will be sold in selected stores worldwide.
• Italy’s WP Lavori in Corso plans to open its first store on Bond Street in New York in 2012 housing its portfolio of brands including Woolrich Woolen Mills, B.D. Baggies, Blundston and Penn-Rich.
• Henry Cotton’s launched a men’s and women’s beach collection carrying an English floral-meets-tropical theme. The men’s line includes silk scarves that double as colorful belts, Bermuda shorts and faded polo shirts.
• Nigel Cabourn is developing a shoe with Red Wing for fall 2012. The designer hopes next year to open a store in New York, followed by London.
• Pringle of Scotland’s archive collection — the fruit of a collaboration between the storied label and London’s Central Saint Martins College of Art and Design M.A. and B.A. students — mixed colorblocking and random argyle patterns from 1815 and 2011 for a geometrically dizzying modern twist. Pringle aims to open archive collection pop-up stores this September at the Edinburgh Festival in Scotland and in 2012 in Beijing, Monaco and Shanghai.

This story first appeared in the June 16, 2011 issue of WWD. Subscribe Today.

• Vicomte A, which counts Pippa Middleton among its fans (founder Arthur de Soultrait said Middleton, who is a close friend of his, even gives tips on the brand’s fledgling women’s line), has acquired old French hunting brand Gastinne Renette. “It’s the French Holland & Holland,” said de Soultrait, adding that a relaunch is planned for Sept. 9 at the Chateau de Chantilly, in tandem with a shooting tournament. Vicomte A has also collaborated with the Deauville Yacht Club on French navy-inspired line with modern twists. A double-breasted jacket in oxford shirting fabric, for instance, sports rubber anchor buttons. 
• Slowear invited European Institute design students Giulia Ceragioli and Leandro Mazzocco, 19 and 20 years old, respectively, to design two full looks mirroring the company’s Red collection. The designs, which were showcased at Pitti, included a seersucker vest, worn sweatshirt and cotton T-shirt with floating ropes and khakis with tattoos. “We decided to bring the younger generation into the fold in order to pass on our know-how, and even learn something from them too,” said Slowear chief executive officer Mario Griariotto.

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